genius.

this parking garage signage is amazing. it's no wonder it's won a bunch of design awards. plus it makes way more sense to do this, than a bunch of tiny signs you can't read while trying to drive around some cramped garage.

"In Melbourne I developed a way-finding-system for the Eureka Tower Carpark while working for Emery Studio. The distored letters on the wall can be read perfectly when standing at the right position. This project won several international design awards."